The Ranch Companies will offer an innovative cannabis solution that is sure to be a big hit
The variety of products that can come from cannabis and cannabidiol (CBD) products is impressive and the market is already filled with rare presentations like CBD pillows and cannabis hummus. However, the new product that Mike Tyson’s company is planning to launch sounds like it came out of a science fiction movie. It was announced that The Ranch Companies, founded by Tyson, just got a new global license that allows it to actually print cannabis products, such as beverages.
To achieve printable cannabis, the company uses cutting-edge printing technology to embed those cannabis-based products in a bioplastic cup, which also reduces transportation costs and carbon footprints. “In this specific application, we use water soluble cannabinoids and are able to precisely print them on virtually any surface,” explained Chris Kanik, founder and CEO of Smart Cups. “The printed actives and flavors are released when they come in contact with a liquid (i.e. water, soda, or saliva).”
The concept of printing something edible can be confusing for most people, but that’s exactly what Tyson is planning to do through the new partnership with Smart Cups. This is the business behind the creation of the world’s first printed beverage, and it will now authorize its IP to The Ranch Companies so it can start printing cannabis products accurately and with consistent dosing, while, at the same time, offering a safe alternative.
“For The Ranch Companies, it is very exciting to be working with Smart Cups’ technology, because it gives us the opportunity to make anything that is possible with this innovative tech,” Tyson said in an exclusive conversation. “Having the ability to produce lines of ingestible cannabis products that will have accurate and consistent doses of cannabis is incredibly important to us.”